Expanding existing accounts & Sharing insights with clients in order to bring value

Richardson’s Collaborative Account Development Solution combines skill assessment, training, and

Issue: Expanding existing accounts & Sharing insights with clients in order to bring value – {0} of the respondents chose this issue as a primary challenge.

  • Develop a deep understanding of the client’s business goals, objectives, and challenges
  • Identify areas of unrealized value that your company could collaboratively create with the client
  • Position business insights to challenge the client’s thinking
  • Earn the right to expand within the client’s organization


Collaborative Account Development™ (CAD) Solution
Richardson’s Collaborative Account Development Solution combines skill assessment, training, and CRM-embedded tools to help you achieve win-win outcomes with your most important clients. Through a unique large account management methodology that unites an account development process, value strategy, and dialogue skills, account managers co-create value with their clients. After the training, account coaching bolsters your account managers’ ability to identify, generate, and communicate value with real world key clients.