Buying isn't linear so why is selling?
Richardson Sales Performance is proud to unveil the most innovative, forward-thinking sales methodology in the market today. It is a game-changing approach to sales standing on the shoulders of two of the most powerful selling approaches ever to exist: Solution Selling and Consultative Selling. This new methodology distills more than 40 years of experience into a single effective program to increase win rates, reduce cycle time and drive revenue.
For Who
Format
Duration
Buying isn’t linear, so neither is selling. Sellers need to know and execute the critical actions that drive momentum and win deals. Designed with an innovative vision for the future of selling, Sprint Selling™ delivers clarity—and empowers every seller with the confidence to know what to do, when, how, and why.
Key Elements of the Sprint Selling™ Training Program
After years of volatility and massive change in the buying/selling landscape, it’s time for selling to hit its stride. Buying is fraught with risk that incites emotion that can stall or kill the deal. To win, sellers must build trust and confidence in the decision to buy in a world where customers are highly skeptical and risk adverse. Sprint Selling™ balances the need for prescription and agility by arming sellers with a formula for success and the ability to execute it.
This program teaches the critical actions sellers need to take and an agile method for executing them that includes:
CRM-Enabled Tools Help Sellers and Managers Visualize Progress Throughout the Sale
The Sprint Selling™ program includes tools and templates that can be embedded into your CRM to score the strength of an opportunity and provide visibility into how your sales professionals advance the sale over time. These tools provide an objective assessment of opportunities to guide coaching strategy and develop a plan to win.
Benefits for sales professionals:
- Creates the ability to objectively assess opportunities to define a plan to win
- Provides clear and objective information to their sales manager, necessary for opportunity reviews
Benefits for sales managers:
- Helps identify areas for improvements or the blocking points in an opportunity
- Provides transparency into opportunity progress highlighting areas where managers can help team members define or adjust their plan to win
- Captures actionable data to facilitate coaching conversations to continuously improve their seller's effectiveness.
Sprint Selling™ Program Brochure
Train your team to use "Sales Sprints" to build deal velocity.
DownloadKey Areas of Content
Pursuit Criteria
Participants explore a universal method for planning and evaluating the progress of an opportunity. They learn that agile selling success is a function of Pain x Power x Vision x Value x Consensus. Sellers make gains in each area to stay agile in their approach while ensuring they achieve critical outcomes.
Four Key Drivers
Four key elements that define the goals sellers should work towards reaching in their customer interactions. Participants in the program learn to apply selling skills and strategically guide customer interactions to drive progress against the pursuit criteria.
Six Critical Skills
Learning the Six Critical Skills improves your sales team's ability to deliver excellence and exercise agility in customer conversations. Participants in the program learn and master key selling skills that prepare them to flex and adapt in their sales conversations to consistently deliver an exceptional customer experiences.
Selling Sprints
Selling Sprints are short bursts of activity centered around achieving the four drivers and delivering progress against the pursuit criteria. Sales teams learn how Selling Sprints follow a Prepare – Engage – Advance pattern that embraces the dynamic nature of selling and integrates specific techniques, skills, and tools to win.
CRM-enabled Workflow Tools
CRM enabled workflow tools help sales professionals and their managers gain visibility into the status of an opportunity by using these tools to objectively score their progress against the five elements of the pursuit criteria. Sales teams use these tools to visualize progress and gaps in real opportunities to maintain momentum.
Why Richardson
Our Impact
900Global Clients
3.5M+Individuals Trained
12%5-12% Increase in Revenue
24%Improvement in skill efficiency
35%Increase in knowledge proficiency
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