Brief: Gaining Higher Prices with Sharper Negotiation Skills
Sales performance improvement
Written by: Ben Taylor, MBA, Content Marketing Manager, Richardson
Published: August 22, 2018
What's Inside
Effective sales professionals are building trust to overcome the
increasing challenge of maintaining the value of the sale. Doing so is
critical, as factors like commoditisation and competition put pressure
on pricing.
Download Richardson Sales Performance's brief, Gaining Higher Prices with Sharper Negotiation Skills, to discover specific takeaways to navigate this challenge.
We look at:
Download Richardson Sales Performance's brief, Gaining Higher Prices with Sharper Negotiation Skills, to discover specific takeaways to navigate this challenge.
We look at:
- Why converting demands to needs is a critical negotiation skill
- The difference between conceding and trading
- How conceptual buy-in overcomes deadlocks
- Research showing a link between trust and the monetary value of the sale
