Skip to main content

The Six Critical Skills of Selling: Are They Relevant Today?

six critical skills for professional selling

agrodnitzkyFebruary 21, 2014Blog

Share on LinkedInShare on TwitterShare on Facebook

Richardson Sales Performance’s Six Critical Skills are invaluable at all levels of the sales organization, as they provide a consistent methodology for sales reps. The Six Critical Skills represent the heart of the Richardson Sales Performance sales framework and are the foundation of a client-focused sales process.

They allow users to create the building blocks for engaging dialogue, understanding client needs, closing business, and building long-term relationships. The Six Critical Skills are:

  • Questioning - determine client needs and obtaining in-depth information.
  • Checking - keep the content interactive, and getting client feedback and input.
  • Listening - understand client issues, and incorporating client ideas and priorities into your story.
  • Presence - project confidence and creating a level of comfort with the client.
  • Relating - establish rapport and building relationships.
  • Positioning - tell your story from the client’s point of view, not yours.
In this video blog post, Andrea Grodnitzky, Senior Vice President, Global Performance Solutions, discusses the idea that the Six Critical Skills are more relevant than ever for the incoming generation of salespeople.

If you can not see this video, please click here

Share on LinkedInShare on TwitterShare on Facebook
six critical skills for professional selling

Six Critical Skills Training Program Brochure

Learn about our training program that builds the soft selling skills every seller needs to practice and perfect.

Download

Resources You Might Be Interested In

oppenheimer office

Case Study: Oppenheimer Funds

Learn how Richardson Sales Performance's sales training solution helped Oppenheimer funds drive a 60% improvement in strategic dialogue skills.

Article

winning team sale

eBook: Winning the Team Sale

Team selling today is no longer required just for blockbuster sales pitches. Pivotal meetings with customers involve more people on both sides of the table.

Article

solution selling inside sales program brochure

Brief: How to Win Large, Complex Deals with Greater Profitability and Predictability

Download the brief to learn how to win large, complex deals with greater profitability and predictability.

Article

Solutions You Might Be Interested In