Open Doors to New Opportunities with Sales Prospecting Training
Sales professionals need to gain access to sales prospects and senior decision-makers to grow business. Oftentimes, they only get one chance to do it right.
To be successful, sales professionals need strategic sales prospecting training to learn how to build trust, add value, and create a foundation for a win-win relationship.
Richardson’s Consultative Sales Prospecting Training Program
The Consultative Sales Prospecting training program is a needs-, dialogue-, and value-based relationship approach to pursuing opportunities.
The program includes four powerful elements that will increase your effectiveness in gaining access to prospect opportunities.
It provides a collection of dialogue models that train your sales team to effectively position value, earn new customer appointments, access senior decision makers, and leverage contacts for referrals.
Download the white paper, Prospecting in a Noisy World, to learn more about how clear, relevant messaging drives more leads.
Sales Prospecting Training Program Learning Objectives
Upon completing the sales prospecting training program, your sales team will be better able to:
- Utilize consistent strategies, models, and skills for making more compelling prospecting calls
- Deliver a tailored, needs-based message at the very start of the prospect dialogue using a point of connection and a persuasive Value Statement
- Overcome the challenges posed by gatekeepers through effective strategies and best practices
- Up-tier to senior decision-makers in a way that leverages existing relationships and knowledge
- Reach new opportunities by effectively asking for customer referrals
Sales Prospecting Training Program Business Benefits
Upon completing the sales prospecting training program, your sales team will experience the following business benefits:
- Increase in the number of successful new contacts made and meetings scheduled
- Building and expanding relationships by reaching senior decision makers
- Generating more leads by better leveraging referral sources
Richardson’s Consultative Sales Prospecting training program is available as an online training program via Richardson Accelerate™.