Sales Leadership Training Program

Sales Executive Training Develops Sales Leaders Who Inspire Teams and Drive Revenue

In today’s fast-paced business environment, it is easy for a sales executive who is caught up in the day-to-day management of his or her sales organization to lose sight of the big picture. This leaves a team of sellers without a leader who can inspire them, support the organization’s vision, and set the direction for the future.

Sales Leadership Training Program

Richardson’s Sales Leadership Program helps sales executives understand and differentiate the critical roles they must play as both leaders and managers and be passionate about the personal and professional growth to be experienced as they lead their teams. Through highly customized activities and exercises, participants apply to their own organizations the five critical success factors for leadership:

  • Vision
  • Focus and Discipline
  • Role Modeling
  • Empowerment
  • Initiative

The program for sales executives is highly interactive and results-oriented — participants will create a focused, compelling Vision Statement and a strategy to communicate this shared vision to the team, set “game plan” goals and objectives for the team by which success can be measured, learn a Model for managing change as well as how to deal with resistance to change, and develop strategies to inspire team members to live in the Stretch Zone and continuously exceed expectations for clients as well as themselves. Managers who begin the day as task-focused “doers” will end the day better prepared to also be leaders who think about the “big picture” and inspire others to follow their example.

Business Outcomes of the Sales Leadership Training Program

  • Develop inspirational leaders who inspire stronger, more synergistic, goal-oriented sales teams
  • Drive business performance Create “cornerstone” vision that anchors context for all sales curriculum
  • Create “cornerstone” vision that anchors context for all sales curriculum

Learning Objectives of the Sales Leadership Training Program

  • Enable sales executives to achieve breakthrough results by developing both a measurement and a coaching process to create an environment of continuous improvement and development
  • Inspire passion and commitment among sales managers for their leadership role
  • Develop a Sales Vision to support the organizational vision to clarify goals, inspire the team, and set the direction for the future
  • Differentiate Leadership and Management and understand the critical role both play in building a high-performance sales team
  • Provide a forum for sharing best practices among sales managers

Program Delivery

The Sales Leadership Program is available as a one-day instructor-led training program with follow-up one-on-one or Real Deal Coaching. It is also available via synchronous virtual delivery.