
Programs for Sales Leaders
Change starts at the top
Ensure true and effective change by including sales leadership training as part of your sales transformation initiative
Sales organizations focusing solely on change at the level of individual salespeople and frontline sales managers are not maximizing their investment in a sales transformation. Incorporating training for sales leaders helps ensure your organization’s success. Richardson's sales leader training program content includes solutions for building capabilities in leading change, coaching, and sales management disciplines. Please contact us to discuss how to ensure the success of your investment in a sales transformation by including training for sales leadership.
Training for Sales Leaders
![agile sales coaching training program]()
Sales Coaching Training
Your sales managers need an agile approach that drives incremental growth for lasting change. Discover a sales coaching approach that promotes rapid and ongoing skill improvement in the field.
![sales manager and sales rep engaged in a coaching session where the sales manager is using the skills they built in the driving salesperson accountability management training program from richardson.]()
Driving Salesperson Accountability
Learn about a training module for sales managers that teaches a four-part approach for increasing accountability in sellers.
![group of sales people gathered around a table looking at a free-standing white board engaged in a meeting lead by a sales leader who uses a structured and simple approach.]()
Leading Sales Team Meetings
This sales manager training module improves your leader's ability to run sales team meetings by using a structured approach focused on simplicity, recognition, and capabilities.
![close of up two sales professionals with the rest of their team in the background working together in the positive sales culture the managers who participated in richardson's strengthening sales culture training module created.]()
Strengthening Your Sales Culture
Learn about a training module for sales leadership that defines the key elements required to build a superior sales culture.
![male sales leader in a formal office setting having a difficult yet productive performance conversation with a seller using the framework outlined in the vital conversations manager training module.]()
Vital Conversations
Learn about a training module that arms sales leaders and managers with a five-part approach equipping them to navigate difficult performance conversations to ensure the vital messages are delivered effectively.
![Leading World Class One-On-Ones training program]()
Leading Strategic One-On-Ones
Arm your sales managers with a plan and process for making their one-on-one meetings add immediate value.
![female sales manager addressing a female sales reps individual needs after learning a framework for addressing the different members of her sales team differently.]()
Managing Different People Differently
Learn about a management training module that teaches sales managers a framework for recognizing and addressing the numerous parts of each seller.
![Motivating Sales Professionals training program]()
Motivating Sales Professionals
Learn about a training module for sales managers that teaches them how to build intrinsic motivation in their sales team by connecting job characteristics to their unique drivers.
![a female sales manager provides coaching and feedback to her female seller after a sales call in the field.]()
Coaching in the Field
Explore a training program that teaches sales managers how to provide coaching and feedback in real-time.
![sales funnel sales pipeline management training]()
Reviewing Pipelines
The Sales & Pipeline Management training module teaches your sales managers to more accurately predict revenue and close gaps in their team's pipelines.
![manager reviewing her sales reps current opportunities helping them effectively manage their sales pursuit]()
Reviewing Opportunities
Richardson Reviewing Opportunities module is a 4-hour training for sales managers that provides a consistent and structured approach to reviewing opportunities to ensure that opportunities are assessed and graded on facts, not feelings.

Our Impact
12%5-12% Increase in Revenue
24%Improvement in skill efficiency
35%Increase in knowledge proficiency
900Global Clients
3.5M+Individuals Trained













