Sales Training Modalities & Delivery Methods

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Richardson provides a variety of sales training modalities and delivery options that empower us to meet the learning needs of your organization.


The composition of  your sales organization is unique, which means that the sales training program you select should be flexible and deliverable across a wide variety of training modalities. At Richardson we understand that a sales organization is comprised of many unique personalities that have to work and learn together to make your team successful. Learning preferences vary according to an individuals age, educational background, professional experince, past training experiences and a number of other factors. Employing a mix of different training modalities is often the best way to ensure that the content of a sales training program is embraced by all members of your sales organization.

We are flexible in meeting your training needs because we offer multiple training modalities that allow us to deliver sales training programs through a variety of channels. 


Training Modalities and Delivery Options


instructor lead sales training modality

Instructor-led Training (ILT) — Fully customized instructor-led seminars that are interactive and produce a high-impact learning environment with intense coaching and feedback. In each seminar, participants are presented with relevant, “real-life” challenges and learn new methods and skills to meet these challenges and improve their performance.

online sales training program videos - Richardson Accelerate Preview

Accelerate Online Sales Training Platform -Accelerate uses mobile-first technology that optimizes the learning experience for sellers on the move. Lessons are delivered in self-contained micro-bursts of learning that are independent and easy to digest. Short, video-based scenarios travel well and bring skills to life by demonstrating the difference between effective and ineffective selling, and game mechanics motivate and engage learners to encourage a deep and lasting understanding of the course material.

webinar training modality options from Richardson sales training

Webinars — 60- to 90-minute webcasts that enable salespeople to remotely attend a training session and are formatted to address particular topics and provide interaction with peers and the instructor. Webinars are both cost and time efficient in that participants can access webinars from their computers and do not require a substantial time commitment.

e-learning training modality Richardson quickskills training

Richardson QuickSkills™ eLearning — A deep library of award-winning, four-star rated, online sales training programs and courses that leverage the strengths of the web to create a high-impact, interactive eLearning experience. Our QuickSkills™ eLearning curriculum consists of approximately 70 hours of modular training that is completely integrated with Richardson’s instructor-led courses.

blended learning training modalities from Richardson

Blended Learning — Richardson’s blended programs combines an ILT or Train-the-Trainer seminar with eLearning programs to allow for online learning to be used as seminar preparation, reinforcement of the topics covered in the seminar, or to provide continuing development.

train the trainer from Richardson

Train-the-Trainer — Train-the-Trainer options to prepare your internal team to deliver quality training. Your team participates in customized, interactive sessions to learn the skills, processes, and methods needed to deliver Richardson programs and is provided with support tools and resources.

video on demand training richardson

Video-on-Demand — With Richardson's video-on-demand solutions, you can leverage video and online learning technologies. Richardson's video-on-demand solutions utilize the latest in streaming online video technology within a collaborative environment to provide users with an interactive, real-time training tool.


contact Richardson for sales training information Download the Richardson Sales Effectiveness Training Curriculum Map