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The 8 Essential Components You Need In Your Account Planning Tool

Sales professionals need to bring structure to their key account growth strategy.

In our latest brief, The 8 Essential Components You Need in Your Account Planning Tool, we list the specific steps necessary for growing existing accounts and why each component matters. We look at:

  • How to analyze an industry for sales opportunities
  • Ways to assess customer relationships
  • Strategies for understanding the competitor’s position

download the brief

About the Author

Richardson is a global sales training and performance improvement company. Our goal is to transform every buyer experience by empowering sellers with critical skills so they can create value to buyers and drive meaningful conversations. Our methodology combines a market proven sales and coaching curriculum with an innovative and customizable approach to learning that ensures your sales teams learn, master, and apply those behaviors where and when it matters most — in front of your customers. It’s our job to anticipate change in your industry so that your sales team can focus on fostering long-term relationships, becoming indispensable partners for their buyers.

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