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Video Blog - Selling with Insights: How Specific Should Insights Be?

We are living in an age where we are overloaded with information. It is now no longer good enough for a salesperson to simply forward on a whitepaper or piece of data.

Please join Dario Priolo, Chief Strategy Officer of Richardson, in this short video clip as he walks us through the process and importance of aligning specific insights to your customer’s challenges. This is a third in a series including: Selling With Insights: How can sales provide more value to clients? and Selling With Insights: What are the barriers to Selling With Insights?


About the Author

Richardson is a global sales training and performance improvement company. Our goal is to transform every buyer experience by empowering sellers with critical skills so they can create value to buyers and drive meaningful conversations. Our methodology combines a market proven sales and coaching curriculum with an innovative and customizable approach to learning that ensures your sales teams learn, master, and apply those behaviors where and when it matters most — in front of your customers. It’s our job to anticipate change in your industry so that your sales team can focus on fostering long-term relationships, becoming indispensable partners for their buyers.

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