Brief: Creating a Targeted Prospecting Strategy
Sales performance improvement
What’s Inside
The availability of information today offers limitless data on potential customers, causing many sales professionals to get lost in the details. The solution: develop a more targeted prospecting approach with a few key steps.Download the Richardson Sales Performance's brief, Creating a Targeted Prospecting Strategy, to get specific takeaways to navigate this challenge.
We look at:
- Understanding the lead’s “compelling event” in order to determine close-ability
- Why defining a prospecting strategy means defining best practices
- The value of debriefing, which builds the self-awareness needed to win more sales
- How a customized leading message gets the customer’s attention early
Resources You Might Be Interested In
White Paper: Is Selling Human Anymore?
In this white paper, we discuss how to reimagine seller excellence in an AI-powered world.
White Paper
Brief: Four Elements to Reshape Channel Sales Success
In this brief, we reveal strategies for overcoming the challenges that partner account managers face in today's marketplace.
Brief
Brief: Three Negotiation Skills to Master for the Economy Ahead
Learn our three-part negotiation strategy needed to battle buyer commitment issues in an uncertain economy.
Brief
Solutions You Might Be Interested In
![sales technology]()
Accelerate Sales Performance System
Learn More: Accelerate Sales Performance SystemBring clarity to the most critical skill gaps you need to address to move your business metrics with the NEW Accelerate Sales Performance System
![sales training delivery services]()
Sales Training Delivery
Learn More: Sales Training DeliverySpeed to proficiency is crucial for today’s competitive sales teams looking to upskill. We offer a variety of delivery options including live, virtual, and digital to meet you where you are and quickly lift you to where you want to go.
![sales training content]()
Sales training content that improves performance
Learn More: Sales training content that improves performanceGrounded in behavioral science, our Connected Selling Curriculum addresses all selling roles and all phases of the sales cycle to give your team the right learning at the right time.
![sales consulting services]()
Professional services tailored to your needs
Learn More: Professional services tailored to your needsWe define and target the most critical selling behaviors your team needs for sales success in your market and offer customized sales training, coaching and consulting.
