Research: Strategies for Sustaining Impact of Sales Training

What’s Inside

Organizations depend on their sales professionals to sustain profit levels and drive revenue growth. To prepare them for this responsibility, businesses invest substantially in their training and development. However, they may be less effective at sustaining the impact of training and development programs.

This study addresses the important goal by investigating approaches that organizations use to sustain sales training and highlighting recommended strategies for maximizing the impact of sales training. Download the research, Strategies for Sustaining Impact of Sales Training, to learn more. 

It covers:

• Sales training investment allocation and effectiveness
• What tools and technology were most important during training
• Best practices for sustainment - pre-training, during training, and post-training