Brief: Selling in the Technology Industry
Sales performance improvement
What’s Inside
Technology is the constant pursuit of efficiency. Therefore, the tech industry is a place of unending change. This dynamic puts renewed pressure on sellers who must remain cognizant of these changing needs. Without an understanding of today's unique challenges, sellers are unequipped to properly position their offering.Richardson Sales Performance's brief, Selling in the Technology Industry, provides insights into what sellers in the technology industry can do to leverage an understanding of these trends to gain a competitive advantage.
We cover:
- Value based messaging
- Maintaining a client-focused approach
- Consistency across channels
Resources You Might Be Interested In
White Paper: The Agile Sales Leader Playbook
Learn about the capabilities sales managers and sales leaders need to develop to be agile and competitive in today's selling environment.
White Paper
White Paper: How DE&I Principles are Becoming Part of Selling
Explore the importance of incorporating DE&I principles into your selling practices.
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Brief: The State of Selling in Six Charts
Learn how the customer’s decision-making is changing, what makes the modern sales team effective in today’s setting, how negotiations are changing, and the key focus areas for the buying team
Brief
Solutions You Might Be Interested In
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Sales Technology
Learn More: Sales TechnologyWe enable a comprehensive performance journey with thoughtful, intuitive digital learning modules, crm-enabled workflow tools, and online assessments.
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Sales Training Delivery
Learn More: Sales Training DeliverySpeed to proficiency is crucial for today’s competitive sales teams looking to upskill. We offer a variety of delivery options including live, virtual, and digital to meet you where you are and quickly lift you to where you want to go.
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Sales training content that improves performance
Learn More: Sales training content that improves performanceGrounded in behavioral science, our Connected Selling Curriculum addresses all selling roles and all phases of the sales cycle to give your team the right learning at the right time.
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Professional services tailored to your needs
Learn More: Professional services tailored to your needsWe define and target the most critical selling behaviors your team needs for sales success in your market and offer customized sales training, coaching and consulting.
