Aberdeen Research: Why Ongoing Sales Training Education Matters

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Ongoing sales training education matters. Lifelong learning isn't the kind of commitment that traditional, 20th-century sales professionals tend to prioritize, but in a customer-driven, always on, highly competitive business environment, contemporary sales leaders recognize that training is better deployed less as an event, and more of a permanent lifestyle baked into their corporate DNA. Explore the benefits experienced by best-in-class sales organizations who focus ongoing sales education.

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