Skip to main content

Brief: Revisiting Account Strategies for a Changed Economy

Growing accounts

key account management tools

January 18, 2022Brief

Share on LinkedInShare on TwitterShare on Facebook

What’s Inside

Economists, sales professionals, and buyers all agree that the economic recovery will be protracted.

As a result, effective sales professionals are revisiting their account strategy plans to focus efforts where they will yield the best results.

In the brief, Revisiting Account Strategies for a Changed Economy, we share the three key steps for revisiting the account planning process within the context of a changed global economy.

We outline how to: 

  • Select the right customers with a review of the “hard” and “soft” factors
  • Learn the customer’s new strategy to refine your value proposition
  • Track and adjust the changed stakeholder structure so that your message reaches the right people

Share your email to access this complimentary resource.

Resources You Might Be Interested In

ebook the new sales leaders success guide

eBook: The New Sales Leader's Success Guide

This eBook offers sales leaders guidance on what to/not to do, and those hiring sales leaders on how to become aware of potential pitfall.

Article

best in class sales coaching training

eBook: Becoming an Effective Sales Coach

An effective sales coach can accelerate learning, change behavior, and boost the performance of both individuals and the entire sales team.

Article

solution messaging program brochure

Brief: How to Get More from Your Core with High Impact Sales Coaching

Download the brief to learn how to get more from tour core with high imact sales coaching.

Article

Solutions You Might Be Interested In