eBook: 5 Tips on How to Use a C-Level Executive in a Sales Meeting
Sales performance improvement
![c level executive in sales meeting](https://richardson.imgix.net/https%3A%2F%2Fimages.contentstack.io%2Fv3%2Fassets%2Fblt55a486d156678036%2Fbltcaddcefb2e5b2e3b%2F6160bb64e250527594a6dfc7%2Fc-level-executive-in-sales-meeting.jpg?ixlib=gatsbySourceUrl-2.0.2&auto=format%2Ccompress&q=65&w=1140&h=760&s=fff17f267c2164e28c0f6b2ad3632620)
What’s Inside
In the competitive world of selling, it is natural to seek a turbocharger equivalent to boost your performance in a sales meeting.At times, this means asking a C-level executive — i.e., CEO, CFO, CIO, etc. — to join a sales meeting or presentation. A C-level executive may be able to help advance a sale or retain a relationship, and in the process, build your credibility with a client and even your colleagues.
Download the eBook: 5 Tips on How to Use a C-Level Executive in a Sales Meeting, to avoid common missteps:
- Unrealistic expectations to transform a poorly prepared team
- Assuming that they know "what to do" in a presentation
- Differences in the level of importance the deal carries to different stakeholders