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eBook: Becoming an Effective Sales Coach

Sales performance improvement

best in class sales coaching training

August 30, 2017Article

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What’s Inside

A sales manager’s most important job is coaching.

An effective coach can accelerate learning, change behavior, and boost the performance of both individuals and the entire sales team. The problem is, sales coaching only works if managers do it properly. Richardson Sale Performance's eBook, Becoming an Effective Sales Coach, shares the tips, techniques, and skills needed to become an effective sales coach.

We show how to:

  • How to avoid three common missteps in sales coaching
  • Understanding the dual roles sales leaders play
  • Be upfront with your team about the coaching process

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