Video: What Does An Effective Negotiation Look Like?
Sales performance improvement

What’s Inside
Learn how your sales professionals can become more effective negotiators in less than four minutes.Effective negotiators know how to leverage a trade without losing margins.
In Richardson Sales Performance’s video, we show what effective negotiation looks like. The scenario illustrates what happens when a sales professional meets a customer’s needs without losing the profitability of the sale.
Share it with your sales teams to help them learn:
- How to lead into a trade by signaling that the customer needs have been heard
- How to project confidence and strong presence when positioning an offer
- How to neutrally acknowledge a customer’s negative reaction to a price
- How to position trades incrementally to increase their impact