Video: What Does An Effective Negotiation Look Like?

What’s Inside

Learn how your sales professionals can become more effective negotiators in less than four minutes.

Effective negotiators know how to leverage a trade without losing margins.

In Richardson Sales Performance’s video, we show what effective negotiation looks like. The scenario illustrates what happens when a sales professional meets a customer’s needs without losing the profitability of the sale.

Share it with your sales teams to help them learn: 

• How to lead into a trade by signaling that the customer needs have been heard
• How to project confidence and strong presence when positioning an offer
• How to neutrally acknowledge a customer’s negative reaction to a price
• How to position trades incrementally to increase their impact