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eBook: Building a Consistent Sales Process to Drive Better Results

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Summary: Change happens when a majority of people begin doing new things repeatedly. For sales organizations attempting to achieve a step change in performance, starts with building a consistent sales process. An effective and intuitive sales process will introduce a common language that sales professionals and their managers can use to discuss opportunities and their stage-by stage progression through the pipeline. This eBook outlines how to design a sales process in a way that clearly outlines the activities, customer dialogue models, tools, and verifiable outcomes for each stage, then conversations can be specific about progress achieved and milestones attained, leading to more confidence in sales forecasts.