Video Blog: Selling With Insights: How Can Sales Provide More Value to Clients?
![sell new product value](https://richardson.imgix.net/https%3A%2F%2Fimages.contentstack.io%2Fv3%2Fassets%2Fblt55a486d156678036%2Fblt83871445960d865e%2F6160b72878c28872f58d7734%2Fsell-new-product-value.jpg?ixlib=gatsbySourceUrl-2.0.2&auto=format%2Ccompress&q=65&w=714&h=350&s=0a42bbe311ac1fde69ae6bd0e57fd773)
In preparation for a conversation with the client, sales reps must be aware that the client already knows a lot. To differentiate the business, sales reps should bring new value-added ideas to the discussion.
In this video, How to Influence Buyer Decisions and Win Opportunities, Richardson Sales Performance's Andrea Grodnitzky, Chief Marketing Officer, offers practical advice to sales about the process of providing value to highly informed clients.
![young sales professional sitting at her desk on the phone with a client using the consultative selling skills she learned in richardson's training program](https://richardson.imgix.net/https%3A%2F%2Fimages.contentstack.io%2Fv3%2Fassets%2Fblt55a486d156678036%2Fblt1508853b96201a78%2F649afb67c4112177dea19480%2Fconsultative-selling-training-program.jpg?ixlib=gatsbySourceUrl-2.0.2&auto=format%2Ccompress&q=60&w=374&h=185&s=5bb015b7e499b9106137791d448665f2)
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