Brief: Using Performance Metrics to Build the Selling Skills That Matter

Improving win rate

Share on LinkedInShare on TwitterShare on Facebook

What’s Inside

Selling organisations need a way to use their performance metrics more effectively.

Data can tell sales and enablement leaders what is happening, but rarely can it tell them why something is happening. Knowing the “why” means understanding what selling behaviours drive key performance metrics.

By making the link between metrics and behaviour, it’s possible to identify and prioritise the behaviours that have the greatest impact on the organisation’s strategy.

In our piece, "Using Performance Metrics to Build the Selling Skills That Matter," we show why connecting metrics to behaviours has been challenging and how to do it.

Share your email to access this complimentary resource.

Resources You Might Be Interested In

Brief: Timeline for Sales Transformation

In this brief, you'll learn how to prepare, implement, and sustain a sales training program

Brief

Brochure: Gong AI Smart Tracker Playbooks

Learn how to scale your methodology efficiently and at scale with our Gong AI Smart Trackers.

Brochure Download

Brief: Earning Seller Buy-In for Sales Training

Learn three practical strategies to earn seller buy-in for sales training.

Brief

Solutions You Might Be Interested In