Brief: What Sales Can Learn from Software Development
Sales performance improvement
What’s Inside
Selling with agility works because it embraces changes in the buyer’s journey.
In Richardson's brief, What Sales Can Learn from Software Development, we explore how sales leaders can adopt the most powerful idea from the software industry to drive more wins. We examine what agility means and how to make it work in sales.
We discuss:
- The six-part Sprint SellingTM for developing and winning sales
- The core values of “agility” and what they mean to sales professionals
- The key principles that drive a sustainable, competitive advantage
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