eBook: Regaining Trust: Moving the Immovable Object
What’s InsideAt some point during the 2007-09 financial meltdown, something changed in our client relationships.
An immovable object formed between the client and us. Moving the immovable object represents the process of regaining trust in sales, which is essential if we are to succeed in growing key relationships and insulating them from increasingly aggressive competitors. The eBook, Regaining Trust: Moving the Immovable Object, outlines practical solutions for regaining trust with customers.
- A four step process to regaining trust
- Tips for positioning a solution to the client
- Using "checking questions" to elicit feedback