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White Paper: Radical Sales Transformation: Rewriting the Playbook

Sales performance improvement

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21 September 2020White Paper

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What’s Inside

Speed of change is happening faster.

Learn how to create a highly adaptive, agile, AI-enabled sales organisation that can deliver “six-month wins” for sales – through rapid talent development in a focused set of high impact capabilities. Richardson Sales Performance's white paper, Radical Sales Transformation: Rewriting the Playbook, explores a new framework for sales transformation investments that can keep pace with today’s accelerating business environment.

We outline:

  • What the A3 model is and how it can transform sales organisations
  • Key questions a sales leader needs to consider
  • Adapting to the performance priorities of the business

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