White Paper: Radical Sales Transformation: Rewriting the Playbook
Sales performance improvement

What’s Inside
Speed of change is happening faster.Learn how to create a highly adaptive, agile, AI-enabled sales organisation that can deliver “six-month wins” for sales – through rapid talent development in a focused set of high impact capabilities. Richardson Sales Performance's white paper, Radical Sales Transformation: Rewriting the Playbook, explores a new framework for sales transformation investments that can keep pace with today’s accelerating business environment.
We outline:
- What the A3 model is and how it can transform sales organisations
- Key questions a sales leader needs to consider
- Adapting to the performance priorities of the business