Skip to main content

Brief: How Sales Professionals Are Overcoming the Status Quo

Sales performance improvement

how sales professionals overcome status quo brief

22 August 2018Brief

Share on LinkedInShare on TwitterShare on Facebook

What’s Inside

Today, the sales professional’s toughest competition is the status quo. Complex business challenges and an increasing number of stakeholders often lead to a “reversion to the mean” in which no change occurs.

In Richardson Sales Performance's brief, How Sales Professionals Are Overcoming the Status Quo, we offer specific takeaways to navigate this challenge.

We look at: 

  • How team selling helps build consensus incrementally
  • How to incite customers to move forward by underscoring the risk of standing still
  • Ways to lower the customer’s “activation energy” and make it easier to buy
  • Why focusing on the customer’s competitive advantage drives engagement

Complete the form to access this complimentary resource.

Resources You Might Be Interested In

agile selling skills

Brief: How Agile Sales Professionals Use Sprints to Target, Message, and Engage Prospects

Download this brief to learn how Sprint Prospecting™ enables agility that quickly gets to the core of the customer’s needs.


evidence-based solution selling training for healthcare

Brief: Engaging Healthcare Professionals with Agile Messaging

Discover three ways sellers can deliver meaningful messaging to HCPs to gain access while staying in compliance.


richardson sales performance and training company

White Paper: Accessing Growth with Sprint Prospecting

Download the White Paper, Accessing Growth with Sprint Prospecting, we offer a new set of skills designed to earn the customer’s attention.

White Paper

Solutions You Might Be Interested In