eBook: Becoming an Effective Sales Coach
Sales performance improvement
What’s Inside
A sales manager’s most important job is coaching.An effective coach can accelerate learning, change behaviour, and boost the performance of both individuals and the entire sales team. The problem is, sales coaching only works if managers do it properly. Richardson Sale Performance's eBook, Becoming an Effective Sales Coach, shares the tips, techniques, and skills needed to become an effective sales coach.
We show how to:
- How to avoid three common missteps in sales coaching
- Understanding the dual roles sales leaders play
- Be upfront with your team about the coaching process
Resources You Might Be Interested In
Brief: Developing a Successful Prospecting Strategy Amid Uncertainty
Download this brief to discover how the best sellers overcome buyer hesitation in their prospecting strategies.
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Webinar: Navigating the Buyer Confidence Crisis
Download a copy of our webinar where we explore how to navigate the buyer confidence crisis with strategies to drive urgency and unstick indecisive stakeholders.
Video
Addressing Indecision in 2025
Buyer indecision: the biggest sales challenge in 2025. Read our brief where we explore this problem and what the best sellers do to overcome it.
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