Consultative Negotiations: What Roles can a Senior Leader Play in Negotiations?

Sales negotiations tend to be high-stress and emotional situations for sales reps who are heavily invested in closing the deal.
A senior leader plays an important role in the process, acting as an objective player who can help the client to further understand the value of the deal and can acknowledge their needs from an alternate perspective.
Improving Sales Negotiations
Join Andrea Grodnitzky, Richardson Sales Performance CMO as she shares some of her best executive practises for participating in and improving the environment of sales negotiations.

White Paper: Winning the Sale without Thinning the Sale, Negotiating With The Modern Buyer
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