
Programmes for Sales Leaders
Change starts at the top
Ensure true and effective change by including sales leadership training as part of your sales transformation initiative
Sales organisations focusing solely on change at the level of the individual salespeople and the frontline sales managers do not maximise their investment or minimise their risk in driving a successful sales development initiative. Incorporating training for sales leaders into your sales training solution helps ensure your organization’s success. Our sales leader training programme content ranges from building capabilities in sales leadership, coaching your sales managers, also known as “Coaching the Coach”, and Leaders Leading Change workshops.
Training for Sales Leaders
Sprint Sales Coaching
The Sprint Sales Coaching training programme teaches your sales managers how to transform their role from being the expert who directs and tells to being a coach who develops their team and inspires increased self-motivation to learn, change, and improve results.
Sales & Pipeline Management Training
The Sales & Pipeline Management training programme teaches your sales managers to more accurately predict revenue and close gaps in their team's pipelines.
Leaders Leading Change® Training
The Leaders Leading Change programme supports executives in their role as change sponsors, we offer a sales leadership training workshop tailored specifically to help them communicate and reinforce key behaviours and commitments associated with a sales transformation.
Coaching the Coach Training
This sales coaching programme for sales leaders helps you create a culture of ongoing development by building skills that empower you to effectively coach your sales managers. This programme instills a common process for all to support and use throughout the organisation in order to exponentially increase the impact of effective coaching.
Behavioural Interviewing Training
The behavioral interviewing sales manager training program teaches a flexible but consistent Behavior-based Interviewing Framework that will increase your management team's effectiveness in identifying the best candidates based on competency, characteristics, and culture fit and, ultimately, improve the speed of recruitment efforts.

Our Impact
12%5-12% Increase in Revenue
24%Improvement in skill efficiency
35%Increase in knowledge proficiency
900Global Clients
3.5M+Individuals Trained
The business impact we see after Richardson Sales Performance training is that we have account managers who can now address additional markets. And, for us, this is a good success because we really want to take market share in new markets.