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training programs for sales leaders

Programmes for Sales Leaders

Change starts at the top

Ensure true and effective change by including sales leadership training as part of your sales transformation initiative

Sales organisations focusing solely on change at the level of the individual salespeople and the frontline sales managers do not maximise their investment or minimise their risk in driving a successful sales development initiative. Incorporating training for sales leaders into your sales training solution helps ensure your organization’s success. Our sales leader training programme content ranges from building capabilities in sales leadership, coaching your sales managers, also known as “Coaching the Coach”, and Leaders Leading Change workshops.

Training for Sales Leaders

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Our Impact

  • 12%5-12% Increase in Revenue

  • 24%Improvement in skill efficiency

  • 35%Increase in knowledge proficiency

  • 900Global Clients

  • 3.5M+Individuals Trained

The business impact we see after Richardson Sales Performance training is that we have account managers who can now address additional markets. And, for us, this is a good success because we really want to take market share in new markets.
Alex Tisserand, Managing director, Sales Enablement, Waters

Recommended Resources for Sales Leaders

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17 Guiding Rules for Giving Developmental Feedback

Wondering how to give developmental feedback? Richardson Sales Performance offers developmental feedback examples to help support your team's growth..


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Sales Methodology vs Sales Process

Explore the difference between a sales process and a sales methodology and why understanding this distiction is critically important to your team's success.


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Evaluative vs. Developmental Feedback — Why Sales Leaders Must Understand the Difference

Understanding the difference between evaluative & developmental feedback is important, it can mean the difference between coaching & criticising!