Connected Selling Curriculum

Our sales training curriculum is underpinned by our firm belief that a sales professional’s ability to create a connected, insightful, engaging dialogue is the key to establishing trust and building long-term relationships. Across our programmes, the connection is paramount: connection to oneself and your next level of sales excellence and a connection to your customers in a way that has meaning and value. It is through these connections that we translate skill into business value, better customer conversations into a competitive advantage, and a sales team that survives into one that thrives.

A Sales Training Curriculum Grounded in Behavioural Science

Grounded in behavioural science, our content has been re-imagined and re-tooled to address the needs of both modern buyers and salespeople.

Every Richardson Sales Performance sales training programme is customised so that selling best practises are taught in an exact replica of your organizations’ real selling situations. And because we’ve already taught key concepts prior to class, time is reserved for case studies, exercises, and role-plays that provide an immersive environment to practise and refine skills. Sales professionals leave class with a higher skill proficiency than a traditional approach, ready to use their new found skills in the field.

Benefits Overview

The Connected Selling Curriculum^TM provides:

• Flexibility to train different roles across the organisation while achieving consistency and a common language among various groups, such as field sales, complex sales, inside sales, service, and managers
• Interconnected skills across programmes, as well as transferable skills across different roles
• Behavioural science to help navigate the modern buyer journey and drive more sales
• The skills necessary to help organisations shape better customer conversations and create a competitive advantage
• Sales and learning leaders’ options to leverage subscription access to the full curriculum of content

The Connected Selling Curriculum^TM is a collection of sales training programmes built to work together and build upon each other across roles and capabilities to drive a common language and clear approach for sales performance at scale.

Learn More About the Connected Selling Curriculum^TM in this short video.