Brief: Focusing on Existing Customers as Buyer Uncertainty Rises

Inbound sales

Up close camera lense signifying focusing on existing sales customers

Share on LinkedInShare on TwitterShare on Facebook

What’s Inside

Uncertainty has started to exhaust the buying team. Many are at their peak tolerance for risk.

As a result, sellers are seeing more hesitation among stakeholders who are in “wait-and-see” mode.

Sellers, however, can’t wait. They need a path forward. In our brief, Focusing on Existing Customers as Buyer Uncertainty Rises, we show how focusing on existing customers helps sellers:

  • Get to the customer’s core needs faster
  • Access power more efficiently
  • Build consensus faster

Share your email to access this complimentary resource.

Resources You Might Be Interested In

Brief: Timeline for Sales Transformation

In this brief, you'll learn how to prepare, implement, and sustain a sales training program

Brief

Brochure: Gong AI Smart Tracker Playbooks

Learn how to scale your methodology efficiently and at scale with our Gong AI Smart Trackers.

Brochure Download

Brief: Earning Seller Buy-In for Sales Training

Learn three practical strategies to earn seller buy-in for sales training.

Brief

Solutions You Might Be Interested In