Richardson to Provide Sales Q&A Feature on Hoover's Online

Richardson to Provide Sales Q&A Feature on Hoover's Online

PHILADELPHIA, PA June 6, 2002 - Richardson, a leading sales training and consulting firm, today announced it will provide an online Sales Question and Answer section for users of the premier Hoover's Online ( service, operated by Hoover's, Inc. (Nasdaq: HOOV). Linda Richardson, renowned author and expert in sales training, sales coaching, and strategy, will bring 25 years of sales development and training experience to Hoover's Online users by responding to questions about sales issues and challenges. Hoover's publishes authoritative business information on public and private companies worldwide, and provides industry and market intelligence.

As part of the agreement, the Richardson-sponsored Sales Q & A section will be featured on the Hoover's Online homepage. In addition to providing a platform for tackling tough sales questions, the Sales Q & A section will also promote Richardson's training services and other eLearning tools.

"We are excited to team with Hoover's -- without question, the premier provider of company information," said Linda Richardson President and Chief Executive Officer of Richardson. "The Sales Q & A is a great way for sales professionals visiting Hoover's Online to learn how to deal with many of the challenges they face. We look forward to becoming a trusted advisor by providing them with valuable insight to help them win business, grow relationships, and close business opportunities."

"This partnership supports our goal of providing our core audience of sales, marketing, and business development professionals with the tools to be successful," said Carl G. Shepherd, Hoover's Executive Vice President of Corporate Strategy and Development. "By providing quick access to the Sales Q & A feature based on Richardson's 25 years of training and consulting experience, we can both provide a service to our customer, and introduce him or her to Richardson's range of services."

Linda Richardson is the founder and president of Richardson, a foremost provider of sales training and consulting to the Global 500. She is a thought leader in the sales training industry and is credited with the movement to consultative sales selling, the cornerstone of Richardson's methodology. With an education, psychology and business background, Linda began her career in the sales training industry in 1979 as a sales training manager for a regional bank. She consults on enterprise sales solutions and sales force effectiveness, and works with senior managers in the area of sales culture. In addition, she is responsible for the design of the comprehensive Richardson curriculum, including the new Richardson QuickSkills eLearning libraries and programs.

About Richardson

Richardson is a leading sales training and consulting firm. We accelerate the productivity of sales organizations competing in changing markets. Utilizing our comprehensive curriculum and our method of coaching to individuals and teams, we help develop the processes and critical skills sales organizations need to win. Our curriculum includes sales, sales management, strategy, negotiations, and service training delivered through seminars, one-on-one and team coaching, and interactive eLearning. Leveraging more than 25 years of seminar and consulting experience, Richardson now offers eLearning Richardson QuickSkills as a flexible, interactive, high-impact eLearning alternative to our clients worldwide. The Richardson QuickSkills are available through the Sun(tm) Enterprise Learning Platform, offered by Sun Educational Services, the training group of Sun Microsystems Inc. In addition, Richardson also partners with Centra to deliver synchronous learning events and real deal coaching. Centra (NASDAQ: CTRA) is the world's leading provider of software infrastructure and ASP services for eLearning and business collaboration.

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