eBook: Using Verifiable Outcomes in the Sales Process

Sales performance improvement

using verifiable outcomes

December 11, 2020

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What’s Inside

By focusing on just a few things that really matter, sales professionals and their manager can make a significant change in their results — on both a company and individual level, Many companies already employ verifiable outcomes in the sales process.

The key — and what differentiates Richardson Sales Performance — is to identify outcomes that are truly leading indicators of customer engagement. The result leads to greater confidence in sales forecasts and, ultimately, business results.

Download Richardson Sales Performance's eBook, Using Verifiable Outcomes in the Sales Process, to learn more.

We discuss:

  • The importance of using verifiable outcomes in sales
  • Establishing a verifiable outcome in sales using five key elements
  • Changing behaviour to achieve new business outcomes


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