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Brief: CEO Insights: A Look Ahead to 2022

Sales management

john elsey - president and ceo - richardson sales performance

John ElseyJanuary 26, 2022Article

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What’s Inside

John Elsey, President and CEO of Richardson Sales Performance, shares his outlook on four key trends that will characterize selling in 2022.

These four trends include:

  1. Learning to map the customer’s digital buying journey
  2. AI finding its place in the selling organizations tech stack
  3. Increasing diversity within the buying team
  4. Sales leaders equipping their team for success in a digital environment

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