White Paper: 6 Key Account Best Practices To Help You Execute Your Sales Strategy

Growing accounts

strategic account growth

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What’s Inside

Most B2B companies expect nearly three-quarters of their planned revenue and profits, will come from existing customers.

Building relationships with existing clients to transform them into strategic accounts is a crucial component of any sales strategy because selling to an existing account is much more profitable and predictable than trying to win new business. Discover the best practices for managing and growing accounts with existing clients In our white paper, 6 Key Account Best Practices To Help You Execute Your Sales Strategy.

We offer insight on how to:

  • Identify clients as a strategic account
  • Create value for the client
  • Execute a strategic plan

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