Brief: Three Trends Facing Sales Professionals in Asset Management
Improving win rate
What’s Inside
Outflows from actively managed funds, evolving investor needs, and rising operational costs are changing the playing field for asset managers.
Adapting to these trends means building a better customer experience, addressing the customer’s new needs, and reinvigorating momentum in the sale.
This article shows how asset managers can develop these capabilities and drive more business.
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Cracking the Code: Selling AI When No One Knows How to Buy It
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