White Paper: Pursuing Opportunities With An Intentional Strategy
Sales performance improvement
What’s Inside
Winning more opportunities means developing a plan that is buyer-centric, strategic, and differentiated.Solutions are more complex and the buying journey is dynamic and iterative. The result: sales professionals need a plan that leaves nothing to chance.
In Richardson Sales Performance’s new white paper, Pursuing Opportunities with an Intentional Strategy, we reveal the buyer-centric framework needed to execute complex sales opportunities.
We show how to:
- Isolate the business issues customers care about
- Influence the buyer’s journey rather than track it
- Compel customers by appealing to their emotions, not just logic
- Bring clarity to a changing and confusing process
- Align and realign decision makers
- Overcome customer skepticism
Resources You Might Be Interested In
Webinar Recording: Why Your Team Can't Sell AI (Yet)—and What to Do About It
Download a copy of our webinar where we provide a playbook to sell AI with confidence.
Video
Brochure: Cracking the Code in Practice - Building Teams that Lead in the AI Era
Download information about how Richardson helps sellers lead the AI sales to guide buyers with the clarity, confidence, and momentum needed to move the sale forward.
Brochure Download
Cracking the Code: Selling AI When No One Knows How to Buy It
Learn why selling AI takes a different approach than traditional sales tactics and what you can do to find success in the AI sales era.
White Paper
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