Skip to main content

Richardson Sales Performance Launches New Sales Coaching Research Study

sales academy research featured

madamsJune 9, 2016Blog

Share on LinkedInShare on TwitterShare on Facebook

Richardson Sales Performance in partnership with Training Industry, Inc., has launched a new Sales Coaching research study, Best Practices in Sales Coaching Across the Workforce. The complimentary research report is available for download by clicking here.

Richardson Sales Performance and Training Industry, Inc. conducted a comprehensive study on how organizations across industries are supporting sales coaching. The study focuses on how effective coaching programs create leadership alignment, build communication plans, and develop measurement strategies for their learning programs.

Companies that participated in the study completed a survey reporting their companies’ use of coaching programs in support of sales personnel. The research report outlines the key findings from the study, and based on the results, recommends seven best practices for implementing a successful sales coaching program.

By comparing effective and non-effective coaching programs, the study provides key best practices around sales coaching structure, coaching cadence, and coaching roles and responsibilities. In addition, the survey takes a look at generational influences on coaching and how successful coaching programs adapt to generational shifts in their workforce. The research study helps to define coaching best practices in effective sales organizations. In addition, the research also illustrates how vital it is for sales coaches to interact with their teams in a way that emphasizes their sales team member’s strengths and performance, as well as provides advice and on-the-job learning.

Share on LinkedInShare on TwitterShare on Facebook
agile sales coaching training program

Sprint Sales Coaching Training Program Brochure

Learn how we can train your team to coach with agility.

Download

Resources You Might Be Interested In

group of stunt planes flying through the sky as a metaphor for a strong sales team being led by a strong sales leader who has built the right skills and processes to drive success.

White Paper: The Agile Sales Leader Playbook

Learn about the capabilities sales managers and sales leaders need to develop to be agile and competitive in today's selling environment.

White Paper

diverse group of young professionals sitting in front of a bold orange wall, looking at the camera representing the diverse, inclusionary, equitable workforce of today.

White Paper: How DE&I Principles are Becoming Part of Selling

Explore the importance of incorporating DE&I principles into your selling practices.

White Paper

a pie chart indicating that more charts are included in the resource

Brief: The State of Selling in Six Charts

Learn how the customer’s decision-making is changing, what makes the modern sales team effective in today’s setting, how negotiations are changing, and the key focus areas for the buying team

Brief

Solutions You Might Be Interested In