Real Deal Coaching

Just-in-time, real deal coaching with an expert to help execute and close deals. Real Deal coaches

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Real Deal Coaching


Real Deal Coaching

Imagine you are in pursuit of the largest deal of your career.  It is the night before your last meeting with key decision makers, when you and your teammates will have the final opportunity to uncover needs before you refine your solution and deliver the make-or-break oral presentation.  You are preparing your questioning strategy and practicing objections … but you wish you could run through your approach with someone to make sure your strategic thought process and skills are at peak performance. 

Or imagine you are preparing to make a key speech to an audience of more than 100 prospects and you know your message isn’t as persuasive as it could be.  You know you’re not hitting the mark.  You wish you had access to a just-in-time coach — an expert to help you execute any phase of the sales cycle and take you to your next level of sales excellence.


Richardson’s Real Deal Coaching Helps Ensure that Learning is Reinforced and the Skills Modeled


Richardson’s Real Deal Coaching Program helps ensure that learning is reinforced and the sales skills, models, and frameworks taught through our classroom or web-based training are effectively applied in order to win business.   The focus and format of the program is highly customized to your organization’s needs and Real Deal coaches are available face-to-face, by telephone, or via web to individual salespeople or teams to help with any phase of selling including prospecting, strategic dialogues, negotiation, presenting, or coaching.  Participants can range from senior executives and sales management to salespeople and technical specialists.  The coaching is especially relevant when pursuing complex, high-priority opportunities.  Individual sessions can range from one hour to half-day, and can be structured as one-time sessions or a series of multiple coaching sessions to best ensure that sales skills are sustained and embedded to create powerful behavioral change.


Objectives of Richardson's Real Deal Coaching Program


  • Enhance ability to apply skills, Models, and Frameworks learned in classroom setting to real life sales challenges
  • Help individuals or client teams win high priority, competitive sales opportunities; negotiate fees; and/or make more compelling sales presentations and speeches
  • Build confidence — and thus sales performance — of sales professionals through the support of a personalized coach


Audience:  Program content is highly customized to any level, from new to experienced salespeople, technical experts, sales managers, and executive management

Delivery Options:  Face-to-face, telephone, or web-based coaching format is highly tailored to your organization, from one-hour to half-day sessions or multiple sessions over time for maximum reinforcement; wide variety of relevant books and support materials to embed and sustain learning are also available.


contact Richardson for sales training information