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     Contact Us     |     View Sales Training Programs     |     View Sales Coaching Programs

Richardson’s sales training effectiveness system is designed to define the selling skills critical to your organization’s success and develop those skills through customized sales training.

Our sales effectiveness training also includes elements designed to support ongoing performance improvement through sustainment planning and measurement.

Customized Sales Effectiveness Training

Partnering with Richardson to execute a sales effectiveness training solution starts with the Richardson team learning about your organization to identify the area’s where your sales force is strong, and where there are opportunities for performance improvement.

After identifying the behaviors and skills that drive revenue for your organization we design a customized program curriculum.

Customization includes:

  • Determining the right mix of training delivery modalities
  • Establishing a timeline
  • Developing a training program to build the skills that will drive revenue for your organization
  • Implementing the training

Focusing on Sustainment

In Richardson’s sales effectiveness training programs sustainment planning is also customized.

We offer sales coaching programs that can be delivered in tandem with your seller’s training to ensure your management team is equipped to reinforce the skills learned in training.

We also offer a suite of customizable tools your sales coaches and managers can leverage to facilitate an actionable and fact-based coaching dialogue.

Other sustainment offerings included in the sales effectiveness system are mobile reinforcement tools like Richardson QuickCheck and Accelerate that empower sellers to take ownership of their skill improvement following the training event.

Measuring The Effectiveness of Your Sales Training Program

Finally, what gets measured gets improved. The sales effectiveness system has built-in measurement metrics that establish a baseline, track skill improvement, and monitor business to prove ROI of training and identify opportunities for further gain.

Our market-proven sales and coaching methodology combined with our active learning approach ensures your sales teams learn, master, and apply new behaviors when and where they matter most – in front of the buyer.

Get to know us and learn about how we help drive the world’s most inspiring sales organizations to their next level of excellence.

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