Brief: Tailoring ROI Conversations to Different Stakeholders
Improving win rate
What’s Inside
ROI has made a fast ascent to the top position on the list of needs for all buyers.Executives across the organisation need to see that the ROI factors of a solution will address their individualised goals.
In our brief, Tailoring ROI Conversations to Different Stakeholders, we examine the emerging but central challenge for sales professionals today: addressing as many ROI needs as there are buyers.
We examine what resonates with the following four key stakeholders:
- CEO: Connecting the value to broad, strategic business goals
- CFO: Articulating the measurability of revenue or savings
- COO: Illustrating ease of implementation and cross-department applicability
- CIO: Addressing solution relevance to accelerated digital transformation efforts
Resources You Might Be Interested In
Webinar Recording: Linking Impactful Sales Training With Business Success - The Power of Learning ROI
Download a copy of our webinar where we explore how to measure ROI from your sales development teams.
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Webinar: A Framework to Sustain Sales Training
Download a copy of our webinar where we explore how to improve sales training sustainment by implementing a framework that drives reinforcement and sustains performance.
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Brief: Timeline for Sales Transformation
In this brief, you'll learn how to prepare, implement, and sustain a sales training program
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Professional services tailored to your needs
Learn More: Professional services tailored to your needsWe define and target the most critical selling behaviours your team needs for sales success in your market and offer customized sales training, coaching and consulting.
