Brief: Building Clinical Selling Skills to Win the Healthcare Sale
Sales performance improvement
What’s Inside
Effective healthcare sales organisations are rethinking their communication strategy.
They are developing the clinical selling skills needed to position evidence-based solutions that win the healthcare sale.
In Richardson Sales Performance’s brief, Building Clinical Selling Skills to Win the Healthcare Sale, we offer three communication strategies that engage healthcare professionals the way they want to be engaged.
We show how to:
- Apply a 3-point questioning strategy that reveals the customer’s deeper needs
- Use the agile principle of efficiency in every conversation with the customer
- Leverage clinical data to support the value of the solution
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Sales Training Solutions for Healthcare Sales Professionals
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Consultative Opportunity Pursuit Training
Learn More: Consultative Opportunity Pursuit TrainingConsultative Opportunity Pursuit training balances the need for prescription and agility by arming sellers with a formula for success and the ability to execute it.
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Consultative Prospecting Training
Learn More: Consultative Prospecting TrainingThe Consultative Prospecting Training programme equips your sales professionals with an agile approach to targeting, messaging, and engaging high-potential prospects to develop relationships and pursue new business opportunities with existing or new customers.
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Sprint Dialogues Training
Learn More: Sprint Dialogues TrainingThe Sprint Dialogues Programme focuses on the critical structure of a sales conversation or customer meeting and provides a powerful roadmap for a successful, buyer-focused dialogue.
