Richardson - The Power to sell

Customized Sales Training Solutions

Sales Curriculum Focus

Richardson helps you build a sales training solution to ensure the consistency of learning that is supported throughout your company. Our core focus areas include:

- Consultative Selling
- Selling with Insights™ 
- Territory Management
- Prospecting
- Sales Call Execution
- Opportunity Management
- Pursuit Management
- Sales Presentations
- Sales Negotiations
- Collaborative Account Development
- Sales Management
- Sales Talent Management

Click here to see our full curriculum map


For over 30 years, Richardson has been working with leading global companies to help execute sales strategy and improve sales performance.  In 2012, 

  • We trained over 75,000 professionals
  • We created over 600 new customized programs
  • We interviewed over 1000 senior executives
  • We surveyed over 3000 sales reps

Richardson offers a fully integrated, level-by-level curriculum for all sales and sales management ranks to help ensure development and ongoing reinforcement. Our proven curriculum of over 250 modules covers the necessary tools, skills, dialogues, process, and strategy  needed for every phase of the selling cycle from prospecting to our core framework of Consultative Selling to ensure a consistency of learning that is supported throughout the company.

Richardson’s unique differentiator is the depth of our customization.  Our solutions are fully customized to account for all of the strategic, competitive and cultural nuances of your business, which ensures the training is relevant, aligned to your business, and applicable, even to your most experienced sales professionals.

We are flexible in meeting your sales training delivery needs. Our solutions are expertly delivered and implemented through multiple delivery methods that can be blended, stand alone, or complement one another to provide a highly effective, seamless training solution that will drive quick wins and sustainable performance improvement

We strongly recommend a holistic approach to sales training that includes:

  • Curriculum Map - Download our sales training curriculum map
Click here to download
  • Case Study – Review a Gold Medal winning client case study
Click here to download
  • Contact Richardson  - Learn more about Richardson's award
    winning solutions
Click here to contact Richardson