Sales Training, Sales Management Training, Sales Coaching, Sales Transformation

Richardson is a global sales training and performance improvement company that partners with leading organizations to increase their sales effectiveness and drive business results.

Click here to learn more about our customized Sales Improvement Solutions.

Applying our proven sales methodologies, approaches, and insights gained from 33 years of experience with leading sales organizations, Richardson supports you in addressing the three fundamentals of a strong sales culture: Readiness of your Organization and Talent, Development of your Sales Force, and the ability to Sustain Higher Levels of Growth and Profitability.

Richardson understands the complexities of today’s changing sales environment and works with clients to align the new realities with predictive measures of their success. Achieving a state of Readiness involves a measured approach to mapping an effective sales process, identifying leading indicators of performance, and helping field professionals to move successfully through the sales pipeline.

Richardson’s Talent Management solutions encompass consulting, diagnostics, and measurement to help you understand the abilities and weaknesses within your sales organizations so that you can deliver results aligned with your business strategy and market promise.

Richardson’s Training Solutions help organizations at every step in the sales process improve performance including generating and winning opportunities, managing and expanding relationships, and leading and managing people. We provide a comprehensive, proven sales training curriculum that is customized, relevant, and delivered through an array of modalities that are right for your people including classroom, eLearning, and blended.

With traditional training, 80% of what employees learn is forgotten within 30 days if the training isn’t reinforced and incorporated into daily work habits. Richardson's sustainment component was developed to support the training with innovative sales performance tools, many of which are CRM-enabled to embed discipline, strategies, and skills into the work stream to be used daily as needed.

Richardson’s Resource Center provides you with access to hundreds of complementary resources and tools. To access all of these resources, please click here to complete your one time login. Should you have any issues with logging in, please contact us at info.richardson.com.

Articles

White Papers

The Roadmap to Scalable and Sustainable Sales Transformation

The Roadmap to Scalable and Sustainable Sales - Insights into How Leading Firms Are Reengineering Their Long-term...

Research

Download a complimentary copy of Aberdeen's latest research study - Sales Training 2011

Videos

Take a look at some of Richardson’s interactive video clips. Visit often as we’ll be continuously adding new clips.

Richardson's clients have experienced significant and quantifiable success with our sales performance improvement solutions. Click here to learn more.

Testimonials

“Your program was phenomenal. Great job all around! I've never been involved in something so closely connected to what I do. Everything was relevant, and I'm still amazed that it was so lively after being there for the kickoff."
- Regional Account Manager, Telecommunication Company

Case Studies

Quotes

"To increase revenue, the #1 strategic action of 60% of firms surveyed is to create more meaningful dialogues that address buyers business needs."

- Aberdeen Group, Deploying Knowledge, Process and Technology to Consistently Hit Quota, October 2010

Click on the White papers below to access our Richardson White Papers .

Using Verifiable Outcomes in the Sales Process to Change and Track Behavior.

The use of verifiable outcomes has become more widely adopted by companies engaged in complex sales.These measures provide visibility into the sales process, pipeline performance, and forecasting. The problem, however, is that most of these verifiable outcomes are lagging indicators of past performance, not leading indicators of future achievement. Richardson's new white paper explores how to identify and use verifiable outcomes that are leading indicators of customer engagement. Click here to download today.

The Trouble with Personality Tests

Personality tests are a popular component of many organizations’ hiring processes. As these tests contend to measure traits and characteristics that remain stable over time, it is intuitive to believe information regarding candidates’ individual differences in these areas would be helpful when making selection decisions. Yet evidence supporting the usefulness of personality tests in the hiring process has been called into serious question. Click here to download today.

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