Florida Sales Training

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Richardson Understands Sales Training Needs in Florida


sales training in Florida

Richardson is proud to serve as a sales training partner to corporations headquartered in Florida for over 37 years. We offer clients custom solutions designed to produce immediate performance improvement and drive signficiant revenue increases.

Sales Training Programs in Florida


Richardson partners with large, complex organizations to customize a sales process that takes into account their specialized and often regulated environment. Clients come to rely on Richardson’s ability to leverage technology for today’s learners and to provide sales training and coaching in locations around the world, adapting to the local language and culture.We customize sales training programs for businesses by carefully considering the organizational, geographical and industry challenges they face. Our sales training programs are rooted in the belief that a consultative approach is the best approach.Consultative selling is all about adding value to the moments spent with customers by engaging them in a needs-based dialogue rather than a sales pitch.


Meeting Client Needs in Florida


A transportation client headquartered in Florida provided services through several operating groups and was looking for ways to grow. Their market was declining, they needed to lower their operating ratio and grow profitable revenue, and they were looking for ways to generate new opportunities. Richardson developed a training and coaching program to move their sales professionals beyond their transactional approach to initiating strategic dialogues where they could talk about the whole supply chain and portfolio of services. The sales process was customized to be simple and repeatable across the organization, taking into account the nuances of each business. This established common ground that allowed sales professionals to speak the same language, follow the same processes, and synchronize their efforts in optimizing the portfolio.


Get to Know Richardson's Florida Based Sales Training Team


Barbara Downes - Florida Sales Training ExpertBarbara Downes, Regional Vice President - Connect with Barbara on LinkedIn: Barbara Downes partners with clients to improve the critical behaviors of sales professionals that increase revenue, expand market share, and build loyal client relationships.Prior to joining Richardson, Barbara held roles in Sales, Sales Management, Learning and Development, and Marketing. She has extensive experience working with a broad base of clients across multiple industries. Over the last 20 years, she has been responsible for developing and implementing strategic corporate initiatives, custom learning solutions, and sales and business process improvement strategies. 

Florida Sales Training Expert - Ron SmithRonald Smith, Senior Training Consultant - Connect with Ronald on LinkedInRon crafts interactive training programs using a high level of preparation, engagement, and rapport-building as strong teaching tools. Ron facilitates sales, negotiations, presentations, and sales management/coaching seminars for national and multinational corporations from a wide range of industries including investment banking and insurance companies. Ron is a skilled master trainer who takes pride in his ability to train other trainers by leading programs that give internal personnel the knowledge to continue enhancing the company’s sales success.

Sales Training Experts in Atlanta - Greg BlackwellGreg Blackwell, Senior Training Consultant - Connect with Greg on LinkedIn: Greg brings 27 years of experience to the classroom. His street-tested instincts help him relate to participants at all levels and make the clear link between theory and real-world business results. He leverages his strength at giving in-the-moment feedback to help sales professionals see their obstacles and identify how to improve. Greg inspires clients to collaborate across departments to tap into greater revenue potential. He believes this can be achieved when salespeople and managers begin using the same selling techniques and skills learned from Richardson.


Additional Services Areas for Richardson Sales Coaching and Sales Training in Florida


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  • Jacksonville
  • Miami
  • Tampa
  • Orlando
  • St. Petersburg
  • Hialeah
  • Tallahassee
  • Port St. Lucie
  • Fort Lauderdale
  • Clearwater
  • Land O' Lakes
  • Pembroke Pines
  • Hollywood
  • Miramar
  • Gainesville
  • Coral Springs
  • Brandon
  • Miami Gardens
  • Palm Bay
  • Pompano Beach
  • West Palm Beach
  • Lakeland
  • Spring Hill
  • Boca Raton
  • Spring Hill
  • Sarasota
  • Naples
  • Sunrise
  • Plantation
  • Miami Beach
  • Pennsacola
  • Palm Coast
  • Largo
  • Melbourne
  • Deerfield Beach
  • Fort Meyers
  • Boynton Beach
  • Lauderhill
  • Fountainbleau
  • Kissimmee
  • and more!


Contact us today to learn more about our Florida sales training programs.