The importance of Thank You: As Seen on Hoover's Online

Thank You

- by Linda Richardson

If you like feeling appreciated by your clients, if you want to strengthen relationships, and if you want to win more business, start making thankyou calls today.

Certainly the thank-you call after a meeting or when you win a deal is expected, but the ones after the sale at any time or triggered by a milestone (such as one month or one year after the project, pilot, or implementation) to say thank you has tremendous relationship and selling power. For example, you could say, “It has been a month since we completed X, and I wanted to say thank you.”

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