A strong win rate is one of the greatest predictors of success in a selling organisation.
However, there are many factors that influence the win rate. Untangling and optimise each of these elements is unrealistic in the short-term. Sales leaders need a solution that can be formulated today.
In Richardson Sales Performance’s brief, A Three-Part Plan to Rescue a Falling Win Rate, we share the three key actions any sales organisation can take now to improve a diminishing win rate.
In the brief we show how to:
- Qualify the pursuit to ensure selling resources are used efficiently
- Build revenue teams that can respond to the customer’s numerous needs
- Redesign the account planning process to address the customer’s changed world