Richardson Accelerate™

Richardson Accelerate

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online sales training program - Richardson Accelerate

We live in an accelerated world, where the ways in which we work, learn, and even socialize are constantly in flux; where consistent growth is difficult — and consistent performance is rare. While selling organizations have adapted by becoming nimbler, they’ve experienced a gap between their developmental needs and the learning solutions available to them in the market. Richardson Accelerate is here to close that gap.

 

 

Training sales people is different. From the content they need to the training experience they prefer, every seller is unique. As a group, they're diverse - spanning generations and geographies. With packed schedules, they're often busy, making them hard to reach and engage when it comes to training.

 

That's why we designed Accelerate, an adaptive learning platform that understands a seller's world.

Defining critical activities in sales effectiveness

 

Reaching Across Generations

 

Accelerate empowers digital learners to advance at their own pace, on their own time, and on their own device, while giving more traditional sellers the same concepts and models in-class or through a blended experience

Online Sales Training Programs

For millennials who may want short bursts of information delivered to their phones at a coffee shop, to boomers who may want to learn from an expert in the classroom, the key is to deliver a consistent learning outcome, no matter how training is delivered.

 

Reaching Across Markets

As much as we would love to pull sales people out of the market for training, it’s often just not practical. Many sales people are part of highly distributed teams spread out across the country or beyond. Tearing them away from their clients for an extended period of time is simply not an option. That’s why Accelerate is built to meet learners where they are.

online sales training program from Richardson

 

online sales training program videos - Richardson Accelerate Preview

 

Accelerate uses mobile-first technology that optimizes the learning experience for sellers on the move. Lessons are delivered in self-contained micro-bursts of learning that are independent and easy to digest. Short, video-based scenarios travel well and bring skills to life by demonstrating the difference between effective and ineffective selling.

Reaching Across Peers

It's no secret that sales people tend to be social, high-energy and highly competitive. The Accelerate platform uses game mechanics that appeal to a seller's natural desires for competition, achievement, and recognition to tap into these characteristics and keep them engaged.

online sales training program - Richardson Accelerate - Leaderboard preview

 

 

The platform shows each learner how they are doing compared to self-identified benchmarks and to peer benchmarks across the organization.

 

Mirroring digital behaviors, Accelerate also acts as a social platform that encourages learners to use discussion boards to share experiences and ideas with peers, coaches, and instructors.

 

Accelerate Behavior Change

 

Accelerate for Standalone Learning

Accelerate in Our Blended Learning Solution

  • Video-based scenarios bring sales skills to life. Learners see effective and ineffective dialogues and are challenged to identify the differences.

  • A microlearning content structure delivers self-contained lessons through bite-sized chunks of content, rich with videos, learning exercises, and game mechanics that encourage self-learning

  • Leaderboards, badges, and flashcards gamify the learning experience to tap into students’ desire for competition, achievement, status, and recognition—making learning fun and constant

  • The adaptive platform monitors the pace of learners and progressively adapts their daily assignments to keep them on pace with their learning goals

  • Sellers save classroom time by learning key concepts and selling models in advance. This allows workshop time to focus on higher-order learning activities like role playing, problem solving and group brainstorming.

  • Discussion boards are built into Acclerate's technology and allow for the sharing of experiences and ideas between facilitators and learners. These interactions can help guide learning both in the platform and in the classroom.

  • Accelerate's assessments and learner-level analytics can be shared with facilitators before class so that learning can be better targeted to areas of need.

  • Accelerate extends the classroom experience to the job through sustaiment modules including on-demand content, the video library, job aids, planners, and manager tool kits.

Download the Richardson Sales Effectiveness Training Curriculum Map

 

Accelerate to Win

 

Learner Wins

 

  • Time: Online videos, games, and interactive activities teach sellers essential models and concepts when and where it works for them

  • Focus: Class time is spent on highly personalized instruction and higher-order activities, such as collaboration, problem solving, and role playing

  • Flexible: Sellers learn at their own pace, on their own time, and on their own devices

  • Visual: Video-based scenarios show skills in action, teaching sellers the difference between good and great

  • Bite-Sized: Microbursts of self-contained learning are only as big as they need to be to teach a new skill or concept

  • Fun: Game mechanics motivate learners and show them how they are doing compared to their benchmarks and to others on their teams or across the organization

Business Wins

 

  • Speed: Maximize time-to-proficiency by on-boarding new sellers quickly

  • Efficient: Improve selling skills while minimizing time-out-of-market

  • Reach: Strengthen the selling skills of extended sales teams – SMEs, channel partners, and customer support

  • Insight: Provide sales managers with visibility into the skill development of their teams, enabling them to direct coaching to the point of need.

Accountability

 

One great advantage of technology is the ability to capture data and transform it into actionable insight. Learner-level analytics tell an objective story and promote learning interventions when and where they are needed. Accelerate delivers the following data points:

  • Baseline assessments to benchmark starting points and prepare sellers for classroom training

  • End-of-course assessments to capture acquired knowledge and identify areas in need of additional focus

  • Formative quizzes during the program to check progress and redirect learning in real-time

  • Confidence scoring to help students self-identify topics that make sense to them, as well as those that feel a bit shaky, so that later they can sort topics based on score and revisit concepts that need more attention

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