Why Richardson

Why Richardson

We strive to innovate our solutions to bring the greatest impact to our clients

“Our investment in your sales coaching and training has led to wins worth $23.7 million. This is a preliminary result, as the program is still underway and revenue is a lagging indicator. The expectation is that return on investment (ROI) will rise significantly.”

-      Senior Manager, Leading professional Services Firm


Richardson's clients have experienced significant and quantifiable success with our sales performance improvement solutions. We have the experience and capacity to serve as a global strategic partner to you and proactively add value in meeting your needs. Our commitment to innovation allows us adapt, change, and refine our core services, models, and methodologies to bring you a solution with the greatest impact. We are recognized as leaders in the following areas. Please click on a link to learn more.

  • Collaborative Account Development Methodology

    Richardson’s Collaborative Account Development™ (CAD) solution is a methodology that enables Account Managers to create consistent, measurable value with their clients.

  • Unique Sales Methodology

    Richardson’s Sales Methodology is a fine balance of science & arts, providing a measured blend of both. Our Methodology allows us to provide you with a performance improvement solution that integrates skill training, workstream tools & measures of success.

  • Integrated Curriculum

    For 33 years, we have focused solely on improving the performance of sales organizations. As a result, we have created the broadest and deepest sales, service, and sales leadership curriculum available in the marketplace.

  • Customization

    Every program we deliver is customized for your organization. Whether it is the customization of our core content or the development of new solutions, our proprietary customization process ensures the solution supports your objectives and has greater impact on performance.

  • Global Infrastructure

    Richardson has been delivering multilingual training for more than 20 years in your key theatres including the Americas, EMEA, Asia Pacific & Latin America. We are headquartered in Philadelphia, with International offices in London, Singapore & Adelaide.

  • Expertise in Coaching

    Richardson is a recognized leader in the field of sales coaching. Our founder, Linda Richardson, has published a best-selling 2nd edition and Silver Medal Sales Book Award (SBA) winner on sales coaching: Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach.

  • Proven Results

    Richardson's clients have experienced significant and quantifiable success with our sales performance improvement solutions. We work closely with you through the design and development process, ensuring we are aligned at every step.

  • Range of Audience

    Richardson’s comprehensive sales curriculum provides the practical processes, strategies and skills needed to increase sales force productivity at all levels of your organization




“Your program was phenomenal. Great job all around! I've never been involved in something so closely connected to what I do. Everything was relevant, and I'm still amazed that it was so lively after being there for the kickoff."  
-   Regional Account Manager, Telecommunication Company